Application of Liquid Foundation
- To get the best results start with cleansed, toned and moisturised skin. Apply colour to the centre of the face, across your nose and cheeks then blend out over the face.
- To ease blending and avoid caking always prime your skin with moisturiser before applying foundation and give it a minute or so to absorb. If you use a liquid foundation, always shake the bottle well before you apply it. Pigment can settle at the bottom and give you an uneven finish.
- For perfect application, stroke liquid and stick foundations on with your fingers rather than a sponge. The heat of your fingers makes the foundation melt into the skin better. Make-up sponges can skid across the surface and leave streaks.
- Blend your foundation onto your cheeks, forehead, nose, chin, even your eyelids, starting from the nose and working outwards. Use as little or as much as looks right for each area - which sometimes means none at all.Use lighter shade foundation for T-zone,under the eyes,beneath the lashes& upper & lower eyelid.
- Apply your ‘true’ shade, which matches the natural skin tone of your neck, all over your face as normal. Then apply a little bit of darker foundation over the nose, cheeks, chin and forehead to create a ‘cross’ of slightly darker colour in the centre of the face. This technique ‘punches-up’ the colour in the face and really livens up the skin tone.
- When you're shopping for foundation take a compact mirror with you so you can put the colour on your face then check it outside. A shade that looks great on your skin in the artificial light inside the shop might look dreadful in daylight.
- The right foundation for you will be virtually invisible when you apply it to the skin between your cheek and your jaw.
- The first and most important step in getting good results is selecting the correct shade or mix of shades to match your skin tones perfectly. Your skin tone changes from season to season so that a shade that looks perfect in the winter will not necessarily work for you in the summer.
- Apply with a dry sponge to get even coverage.
- Put some powder on the sponge and dab it around the centre of your face. Blend the powder outwards using gentle strokes.
- The cheeks and the areas around the nose and under the eyes are prone to dark shadows and broken blood vessels. These will need the most coverage. You can use less around the hairline and at the ears.
- Blend the foundation as you apply it paying particular attention at the hairline, jaw line, ears and eyebrows.
- Retouch as needed. You can use powder foundation to alleviate any shine that builds up.
- You don’t need to use powder with compact foundations.
- Can be applied directly to the skin by stick or with fingertips.
- If you are using the stick to apply, draw it along both cheeks and blend outwards.
- Apply a little to the chin and forehead and blend outwards.
- Squeeze the foundation cream onto one hand and work with it from there. It brings the creme to body temperature, allowing for smoother application.
- Foundation will set up during application so it’s best to apply it in one area at a time. For example separate the 'canvas' into 1/3's, start in the center of each 1/3 and work the sponge outward in short strokes to the hair line, under the jaw and down the neck, respectively.
- If you have fine hair on your face, stroke the sponge in the direction the hair lays. Inspect all the angles and areas of your face, and use your make-up sponge to blend and smooth where needed.
